Literary Publicity: An Interview with Julie Schoerke, Part 2

Part 2 of my ongoing interview with the fabulous Julie Schoerke, the founder of JKS Communications, sharing her thoughts on the ins and outs of book promotion and literary publicity. For the Bloodspell campaign, Julie and her team secured television (CBS, LMC-TV) and radio coverage (B96 FM, 99.5 WYCD), traditional print coverage (The Journal News, Westchester Magazine), broad online coverage (Seventeen, Portland […]

Literary Publicity: A 3-Part Interview with Julie Schoerke

Solid book promotion is critical to the success of any author’s publishing journey, and this is especially true for debut authors. As a newbie author, you need to build your brand, grow exposure, and most of all, sell books. After all, you’re basically an unknown, and unless you’re a superstar author with your own dedicated in-house […]

Awesome Indies – The Tattered Cover, Denver CO

As part of my ongoing “Awesome Indies” series, I’m writing a post about the fabulous independent bookstore, The Tattered Cover, one of three stores located in the Denver metro area, where I just did a mini book-signing. Founded in 1971, The Tattered Cover recently celebrated its fortieth year as an independent bookstore! The location I […]

Awesome Indies – Books & Books in Coral Gables, FL

As part of my “Awesome Indies” blog posts, I am thrilled to add Books & Books in Coral Gables, FL to the list. I recently did a signing there for Bloodspell and was able to connect with a fantastic group of teens and adults. Books & Books is not just an independent bookstore, they’re a […]

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