A little bit of PAYA and PA

So this past weekend was the 3rd annual PAYA book festival – Bring YA to PA, organized by the multi-talented Skyanne Fisher. What a blast of books, workshops, authors, readers, writers, signing and general awesomeness! I started the day off with a writing workshop moderated by Tiffany Schmidt, along amazing talented authors like Jackie Morse […]

Literary Publicity: An Interview with Julie Schoerke, Part 3

Part 3 of my ongoing interview with the amazing Julie Schoerke, the founder of JKS Communications, sharing her thoughts on the ins and outs of book promotion and literary publicity. For the Bloodspell campaign, Julie and her team secured television (CBS, LMC-TV) and radio coverage (B96 FM, 99.5 WYCD), traditional print coverage (The Journal News, Westchester Magazine), broad online coverage (Seventeen, Portland […]

Literary Publicity: An Interview with Julie Schoerke, Part 2

Part 2 of my ongoing interview with the fabulous Julie Schoerke, the founder of JKS Communications, sharing her thoughts on the ins and outs of book promotion and literary publicity. For the Bloodspell campaign, Julie and her team secured television (CBS, LMC-TV) and radio coverage (B96 FM, 99.5 WYCD), traditional print coverage (The Journal News, Westchester Magazine), broad online coverage (Seventeen, Portland […]

Literary Publicity: A 3-Part Interview with Julie Schoerke

Solid book promotion is critical to the success of any author’s publishing journey, and this is especially true for debut authors. As a newbie author, you need to build your brand, grow exposure, and most of all, sell books. After all, you’re basically an unknown, and unless you’re a superstar author with your own dedicated in-house […]

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