Literary Publicity: An Interview with Julie Schoerke, Part 3

Part 3 of my ongoing interview with the amazing Julie Schoerke, the founder of JKS Communications, sharing her thoughts on the ins and outs of book promotion and literary publicity. For the Bloodspell campaign, Julie and her team secured television (CBS, LMC-TV) and radio coverage (B96 FM, 99.5 WYCD), traditional print coverage (The Journal News, Westchester Magazine), broad online coverage (Seventeen, Portland […]

Literary Publicity: An Interview with Julie Schoerke, Part 2

Part 2 of my ongoing interview with the fabulous Julie Schoerke, the founder of JKS Communications, sharing her thoughts on the ins and outs of book promotion and literary publicity. For the Bloodspell campaign, Julie and her team secured television (CBS, LMC-TV) and radio coverage (B96 FM, 99.5 WYCD), traditional print coverage (The Journal News, Westchester Magazine), broad online coverage (Seventeen, Portland […]

Literary Publicity: A 3-Part Interview with Julie Schoerke

Solid book promotion is critical to the success of any author’s publishing journey, and this is especially true for debut authors. As a newbie author, you need to build your brand, grow exposure, and most of all, sell books. After all, you’re basically an unknown, and unless you’re a superstar author with your own dedicated in-house […]

Awesome Independent Bookstore: The Book Stall

While I was on my mini-Chicago book tour promoting Bloodspell last week, I made a few stops at some wonderful book shops. One that really caught my attention was the fabulous Book Stall, located in Chestnut Court, Winnetka, Illinois. The Bookstall has hosted events for Young Adult writers like J.K. Rowling, Suzanne Collins, and Laurie Halse […]

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